Log In
Sign Up
Responsibilities
About the team:
The TikTok agency partnerships team work with the world’s leading media agencies to help brands of all sizes connect with communities and drive business impact on the platform. Our innovative, high-impact advertising solutions enable advertisers to create authentic experiences while unlocking measurable business outcomes.
About the role:
TikTok is looking for an agency partnerships lead who will be responsible for building long-term strategic partnerships across their agency book of business, cementing TikTok as a core, full-funnel partner as we enter our next phase of growth. In this role, you will develop scalable programs, strategic initiatives and education frameworks that enable agencies to successfully activate and scale their client portfolios on TikTok. Working in close partnership with your team of Agency Partnership Managers, you will identify new opportunities and design initiatives that accelerate product adoption and drive investment across your patch.
Core Responsibilities:
– Meet and exceed revenue and product targets, monitoring pipeline and forecast accuracy along the way.
– Partner with the agency solutions lead to implement a sales strategy to deliver sustained revenue growth.
– Scale adoption of full-funnel TikTok solutions, with a focus on designing performance and measurement programmes that drive business outcomes.
– Develop and inspire a team of agency partnership managers to support a high-performance culture. You will foster an inclusive, diverse environment that aligns with our core values.
– Collaborate with several cross-functional partners, including trading, vertical sales, product and marketing teams, to remove friction and convert key initiatives.
– Establish and nurture market-leading relationships with C-suite agency stakeholders, securing and delivering long-term joint business plans.
– Support agencies in developing new revenue streams through our ecosystem partnerships, including TikTok Shop and creator-led services.
Qualifications
Minimum Qualifications:
– Experience in performance marketing, digital marketing, or roles involving agency-facing strategy and consulting, with a track record of delivering results in a fast-paced environment.
– Strong consultative sales and/or marketing skills, with a deep understanding of the agency landscape.
– Proven ability to develop strategic initiatives that drive adoption across a broad client base.
– Demonstrated ability to build, lead, and mentor high-performing sales or partnership teams.
– Exceptional stakeholder management skills with the ability to influence C-suite decision-makers.
Preferred Qualifications:
– An understanding of how data signals impact performance marketing, with experience leveraging measurement models to demonstrate business results.
– Strong analytical skills, with the ability to identify patterns and prioritise growth opportunities across complex portfolios.
– Entrepreneurial mindset: resourceful and self-driven, comfortable leading projects from start to finish that generate incremental growth.
– Existing relationships across major UK agencies.
– Ability to recruit and retain top talent.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok’s global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok’s mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We’re resilient and embrace challenges as they come. By constantly iterating and fostering an “Always Day 1” mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.