Founder’s Personal Brand & Content Lead Full Time NEW

We are hiring a Senior Personal Branding & Content Manager to elevate Enky’s brand visibility by scaling the personal brand and thought leadership of our CEO, Aïssa—and, over time, other key figures within the company.

This role sits at the intersection of strategy, content creation, podcast production, and founder visibility. You will own the end-to-end personal branding engine: defining positioning, creating high-quality content, managing the podcast, and identifying visibility opportunities that strengthen Enky’s presence in its ecosystem.

This is a senior, high-autonomy role with direct impact on brand awareness, credibility, and long-term storytelling.

Your Mission (Next 6–12 Months)

• Define and execute Aïssa’s personal branding strategy across social media, podcasts, and public appearances

• Build and maintain a consistent, high-quality content pipeline (LinkedIn, articles, newsletters, video, podcast)

• Lead the production and growth of the Enky podcast (guests, production, distribution, amplification)

• Identify and activate visibility opportunities through events, conferences, partnerships, and collaborations

• Measure performance and continuously optimize content and visibility initiatives based on clear KPIs

Key Responsibilities

• Own and execute founder personal branding campaigns from strategy to delivery

• Create and manage a unified content calendar across social media, podcast, and events

• Produce or coordinate the production of written, audio, and video content

• Manage external partners (podcast producers, videographers, designers, writers)

• Track, analyze, and report on performance (reach, engagement, mentions, podcast metrics)

• Proactively propose new ideas and initiatives to strengthen founder visibility and brand storytelling

Stakeholders You’ll Work With

• Internal: CEO (Aïssa), Marketing team, Product team, Operations team

• External: Podcast producers, content creators, designers, event organizers, media contacts

Must-Have Experience & Skills

• Proven experience in personal branding for founders or executives

• Strong content creation expertise across social media, newsletters, articles, video, and podcasts

• Solid understanding of podcast production (guest coordination, editing workflows, distribution)

• Excellent writing and storytelling skills

• Experience working in start-ups or fast-growing tech environments

• Fluent in English and French

Soft Skills & Mindset

• Strategic thinker with a highly hands-on approach

• Creative, proactive, and adaptable

• Strong attention to detail and execution discipline

• Collaborative and comfortable working cross-functionally

• Able to manage multiple projects and priorities simultaneously

1. Talent Acquisition interview (Fabien)

2. Personal Branding & Content interview with Marie

3. Personal Branding & Invest interview with Laura

4. Case Study: Presentation of a 3-month personal branding & content plan (social + podcast)

5. Final interview with Aïssa