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Freelance Brand Strategist (Mid-weight/ Senior)London (Hybrid 3:2)) | Up to £450/day | Jun 1 start They’re a creative agency built for a modern era of marketing.Founded on the belief that brands can shape culture, they exist to tell stories that move people.Now they’re looking for a Brand Strategist to play an integral role in shaping and delivering best-in-class brand strategy for an exciting health-tech brand (b2b).This is a role for someone who can bridge thinking and making — translating insight into clear, actionable direction that informs both brand and design.What they needSomeone who can sit at the centre of strategy, creative and design — and bring clarity.You’ll take existing research and insight, challenge it where needed, and shape it into clear strategic direction that informs brand, tone of voice and visual identity.What you’ll be doingTurning insight into sharp strategic hypotheses, provocations and frameworksBuilding out brand platforms (essence, purpose, manifesto) that actually mean somethingShaping thinking that works globally, but flexes locallyPartnering closely with Creative Directors and Designers to ensure strategy translates into compelling workSupporting the development of brand guidelines and ensuring consistency across touchpointsWhat they’re looking forProven experience developing brand strategy in a creative agency (or similar environment)Someone who understands how strategy fuels creative, not sits separately from itClear, confident communicator — able to influence both internally and with clientsA strategic mindset with a genuine appreciation for craft, design and detailHealthcare or complex sector experience is helpful, but not essentialThis will suit someone who enjoys bringing structure to ambiguity — and who cares as much about how things are expressed as what’s being said.If that sounds like your kind of role, apply or get in touch.
