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We’re looking for a creative and data-driven social media expert to shape our Instagram and TikTok social media strategy. This is a meaningful opportunity to help us to extend our reach to more young people that will benefit from our support.
What difference will you make?
Your work will directly help us reach more young people who need support. For example, your use of analytics skills to refine our strategy will drive applications to our mentoring programmes from students that often don’t have access to any other type of support.
Your input into raising our profile and growing our followers, we’ll create more life-changing opportunities.
What are we looking for?
We’re looking for someone with proven experience creating content for Instagram and TikTok, ideally with examples of work that drove sign-ups or applications. You should understand social media analytics and be able to translate data into actionable insights. Creativity, knowledge of current trends, and ability to work independently are essential. Experience with Canva or video editing tools is a plus.
Remote
What will you be doing?
- Ideate engaging, on-brand content specifically tailored for Instagram and TikTok (Reels, Stories, and short-form videos)
- Develop and implement a content calendar that aligns with our organisational goals and key campaigns
- Monitor, analyse, and report on social media metrics, providing insights on engagement, reach, and follower growth
- Increase our visibility and provide recommendations for improving our social media strategy based on analytics