Log In
Sign Up
All the detailsWhat’s In It For YouWorking at M&S means being part of something bigger – helping to deliver quality, value and service to millions of customers every day. We’re inclusive, fast-moving and always evolving, with a strong sense of purpose and a focus on doing the right thing.Here are just a few of the benefits that make working here even more rewarding:20% colleague discount on all M&S products and many third-party brands for you and someone in your household, available once you’ve completed your probationCompetitive holiday allowance with the option to buy moreDiscretionary bonus schemes linked to your performance and ours Strong pension and life assurance to help plan for the futureTailored induction and training to support your development from day oneExclusive perks and savings through our M&S Choices portalMarket-leading family policies, including parental, adoption and neonatal leave24/7 wellbeing support, including virtual GP access and mental health servicesOne paid volunteer day a year to support a cause that matters to youWhat You’ll DoThe role of SEO Content Assistant Manager will support and optimise digital content across UK & IE markets to strengthen search visibility, enhance customer experience, and contribute to overall organic growth.Optimise on-page content elements (meta tags, headings, content, internal links) across priority templates to maximise SEO performanceConduct editorial planning, brief creation, and gap analysis; recommended evergreen content topics to inform the content calendar, increasing visibility of long-form content in SERPsDevelop and refine topic clusters, aligning content updates with taxonomy improvements and broader category strategies Identify opportunities to improve content quality, hygiene, and internal linking across the site, utilising keyword and competitor data to inform decision-makingCoordinate with the external copywriting agency, ensuring effective budgeting, briefing and prioritisation of large-scale content batchesReport on the performance of SEO changes and campaigns, sharing insights and success stories with relevant stakeholders to encourage continued optimisationProvide SEO training; upskilling stakeholders on best practice, defining processes, developing learning materials, and articulating the role content plays in wider online and acquisition strategiesSupport the SEO Manager in building the content optimisation and experimentation roadmap, contributing ideas and helping set category priorities in alignment with business objectivesContribute to cross-functional projects, including content migrations and template development, ensuring SEO Content best practice is appliedStay up to date on search trends, algorithm changes, and industry developments, sharing relevant insights and opportunities with the team.Who You AreDemonstrable experience working within SEO teams or agenciesStrong understanding of SEO best practice, with specialist knowledge of content optimisation, search intent, and on-page factors that influence organic visibilityGood understanding of ecommerce page types and how each can be optimised for SEOStrong organisational skills, with the ability to manage multiple projects and large-scale content and data setsClear communication skills, with an excellent grasp of English spelling, punctuation, and grammarCollaborative mindset, and able to build strong working relationships with content writers, editors, merchandisers, analysts, and commercial stakeholdersData-driven approach; able to support recommendations with insight and monitor performance impactFamiliarity with a variety of SEO and analytics tools (e.g., Google Search Console, Google Trends, Adobe Analytics, Botify, SEO rank trackers) – or a willingness to learn them quicklyDesirable: Understanding of how content influences consumer behaviour and engagementDesirable: Awareness of Technical SEO and Digital PR, and how both align with Content SEO to impact performanceEveryone’s WelcomeWe are ambitious about the future of retail. We’re disrupting, innovating and leading the industry into a more conscientious, inspiring digital era. We’re transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make change happen.We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together.If you feel you’d benefit from any support or reasonable adjustments during any stage of the recruitment process, please don’t hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.
