Business Marketing Manager Full Time

Our Client are a leading communications brand with an outstanding reputation for customer service and value commitment. An opportunity has now arisen within their team for an experienced Business Marketing Manager.As Business Marketing Manager you will work closely with the product, sales and professional services teams to develop the marketing plan and deliver integrated marketing campaigns raising the company’s reputation in the business segment across the Channel Islands and Isle of Man.Main duties will include:Deliver brand awareness / lead generating marketing campaigns by engaging with teams within the organisation to gain their buy-in to campaign plans and proposals, through to creative concept development, successful execution and post campaign analysisPlanning, budgeting, contract negotiation for media managementExternal website content development and management via CMS systemDrive continuous optimisation of the always on product digital strategyDeliver lead generating outbound digital campaignsCollateral – planning, development and production of a range of collateral to support Corporate Account Directors e.g. brochures, factsheets, price lists, sales presentations etc.Deliver engaging digital content for the external website and social media channels as well as joined-up lead generating outbound digital campaignsExecution and guardianship of the company’s brand strategyUse PR channels to educate external parties on the business brand and company expertiseDevelop and coordinate a series of educational events for customers, liaising with suppliers and other industry partners to seek out engaging contentCreate and manage hospitality events for the corporate team that lead to more engaged customers and prospectsCoordinate attendance at off-island trade shows and conferences to showcase the brand and product range to a global audienceBe the main point of contact for partner distributor channelsEnsure requests for collateral are accommodated and brand guidelines adhered to by partnersEnsure all market development funds are utilised and managed alongside the budgetBe the main point of contact for suppliers in terms developing co-marketing plans, coordinating and executing campaigns, management and spend of marketing development fundsThe ideal candidate for the role of Business Marketing Manager will be:Educated at least to CIM/Degree levelHave a minimum five years’ marcomms experienceProven track record in key disciplines including campaign planning, event execution, and digital strategy and planningExperience of managing above the line agenciesExperience managing third parties/suppliers in an outsourcing environmentHighly DesirableMarcomms experience in corporate / B2B marketingCRM management in a B2B sectorExperience of the telecoms / IT sectorEvent management experience and partner management experienceDedicated, enthusiastic, team player comfortable in a virtual team environmentExemplary attention to detailAbility to multitask and manage multiple projects consecutivelyEffectively able to communicate plans, activities and results to key business stakeholdersAbility to adapt to ad hoc business requirements and prioritise accordingly